Geospatial - GISGoogle Earth / Maps

Masewera a Geomarketing vs. Zosungidwa: Zovuta za geolocation pa wogwiritsa ntchito wamba

Kuyambira kumayambiriro kwake mu malonda a malonda, geolocation Yakhala yowonongeka, pokhala ngati imodzi mwa ubwino waukulu wa zipangizo zamagetsi, poyerekeza ndi PC, malingaliro a otsatsa malonda.

Komabe, nkhani yachinsinsi imakambidwa, yomwe, malinga ndi ena, ikukhudzidwa ndi geolocation palokha. Pambuyo pake, tidzanena mwachidule pankhaniyi.

Kugwiritsa ntchito geolocation ku kugulitsa mafoni

GeomarketingImodzi mwa mwayi woperekedwa ndi makasitomala a malonda ndi kuti magetsi angagwiritse ntchito teknoloji ya geolocation kuti afikire ogwiritsa ntchito mauthenga omwe ali pa nthawi yake pazinthu zawo. Cholinga chachikulu ndicho kukopa makasitomala kuti agulitse malonda. Komabe, ndi kovuta kufotokoza kuti geolocation yachedwa kuchepetsa.

Komabe, pali zina zomwe zapindulitsa malo awo, zomwe zikuwoneka bwino:

  • Chizindikiro cha ntchito: Mwachizoloŵezi, chidziwitso chochokera ku malo sichinali chinachake chogawidwa momasuka kapena nthawi zonse.

Kuwonjezeka kwa kugwiritsiridwa ntchito kwa mafoni apamwamba, komanso kuonjezera, kuwonjezeka kwa chiwerengero cha mapulogalamu omwe amagwiritsira ntchito malo omwe angagwiritsidwe ntchito Google maps, mwachitsanzo), zachititsa ogwiritsa ntchito ambiri kufuna kugawana nawo tsatanetsatane.

Tsopano, zimakhala zophweka kwambiri kwa ogwiritsa ntchito kuti atsegule kapena kusokoneza mbali yogawidwa kwa malo, zomwe nthawi zambiri zimakhala ndi kokha kokha. Ndizovuta zomwe zachititsa kuti malonda a malonda akule kwambiri.

  • Geomarketing mu nthawi yeniyeni: los Misika yamakanthawi yowonjezera yachititsa kuti mitundu yambiri yowerengera ndi mitundu yochepa ya malonda, monga chitseko cha malonda ambiri mu-App.

Chifukwa cha zifukwa ziwirizi (zovuta za ntchito ndi geomarketing m'nthawi yeniyeni), ndizotheka kuyamba mapulogalamu ozikidwa pa geolocation, Zokwanira kuti zithetse bwino malonda.

Ogwiritsa ntchito tsopano angalandire, mwachibadwa, malonda otsatsa malonda omwe amaganizira malo awo, pamene akufufuzira kupyolera mu ntchito.

The geolocation Kodi zimakhudza zinsinsi?

Anthu, masiku ano, amagwiritsa ntchito zipangizo zatsopano zomwe zingasonyeze malo awo, komanso, angathe kutenga zithunzi, nthawi yeniyeni, zomwe amachita, kuganiza ndi / kapena zosowa. Komabe, ndipo ena amaganiza kuti, kutentha kwa nthaka kumadetsa ufulu wopatulika, womwe umatchedwanso "ufulu wachinsinsi".

Inde, pali mapulogalamu, monga Google Lapansi, zomwe zimangokhala ngati chitsogozo, osati kwenikweni, kuziukira.

Lang'anani, kutsutsana ndi akuyimabe ndi nkhani geolocation ndipo angathe kuvulaza owerenga, ndi estárseles ankhondowo m'nkhani zawo, malinga ndi zotsatira za kafukufuku kuti nkhawa kuwululidwa mwa aziona anati chinsinsi.

Zotsatira za kufufuza kwina, zimasonyeza kuti oposa theka la anthu omwe ali ndi mafoni geolocation, amadandaula za imfa yachinsinsi, pogwiritsira ntchito ntchito yawo yosinthanitsa malo.

Panthawi imodzi mwa maphunziro, makamaka omwe anachitidwa ndi kampani ya chitetezo Webroot, 1.500 omwe amagwiritsa ntchito zipangizo zamagetsi anafunsidwa, kuphatikizapo anthu a 624 ku UK.

Zinthu zoopsa za geolocation

GeomarketingChimodzi mwa zinthu zimene zikusonyeza mmene ntchito kuti owerenga, ndi kuti nthawi zonse kuwulula malo awo, zimene iwo amchita, chimene agula ndipo posachedwapa, kulengeza kuti ali anawapatsa ndalama kutenga ndalama, koma sadzakhala lalifupi amene amachita izo

Koma malinga ndi akatswiri, sizinthu za mapulogalamu kapena hardware, koma za ogwiritsa ntchito okha, popeza ndi omwe ayenera kudziwa deta yomwe amapereka kumeneko ndi zotsatira zomwe angakhale nazo pa miyoyo yawo.

Ndipo izi sizikuchitika ndi geolocation koma, komanso, ndi njira zina zomwe zimalola kugwiritsa ntchito chidziwitso, chomwe chiyenera kukhala chaumwini komanso chachibale. Monga momwe zinakhalira ndi panthawiyi maphunziro kuti agwiritse ntchito Facebook, momwemonso akhoza kukhala ndi dongosolo lino la malo.

Izi ndizo zokhudzidwa pakali pano, popeza anthu ambiri sakudziwa kuti zotsatirazi ndi zotani, ndi anthu angati omwe akudziwa kuti zithunzi zomwe akuzitenga ziyenera kusindikizidwa, monga nyumba yatsopano, ndi zonse ndi adiresi yake.

Chilichonse chimachepetsedwa, asanadziwe chilichonse chimene chachitika, chomwe chili chofunika kwambiri ndi chitetezo cha munthu aliyense (ntchito ya geolocation), pofuna kupewa zovuta zomwe zingapewe, kwenikweni. Choncho n'zotheka kuteteza chitetezo poteteza chinsinsi.

Golgi Alvarez

Wolemba, wofufuza, katswiri wa Land Management Models. Iye watenga nawo gawo pakukonza ndi kukhazikitsa zitsanzo monga: National System of Property Administration SINAP ku Honduras, Model of Management of Joint Municipalities ku Honduras, Integrated Model of Cadastre Management - Registry ku Nicaragua, System of Administration ya Territory SAT ku Colombia. . Mkonzi wa blog ya chidziwitso cha Geofumadas kuyambira 2007 ndi mlengi wa AulaGEO Academy yomwe imaphatikizapo maphunziro oposa 100 pa GIS - CAD - BIM - Digital Twins mitu.

Nkhani

Kusiya ndemanga

Anu email sati lofalitsidwa. Amafuna minda amalembedwa ndi *

Bwererani pamwamba